ALLEN RPT. Questionnaires due 9/15; Biggest & Best Roundtable Ever!

Blog # 365 Copyright 2015 COBA7® Worldwide Proprietary: community-investor.com

Perspective. ‘Land-lease-lifestyle Communities, a.k.a. manufactured home communities and ‘mobile home parks’, comprise the real estate component of manufactured housing.’

This blog posting is the national advocacy voice, official ombudsman (press), research reporter, & online communication media for all LLLCommunities in North America!’

To input this blog &/or affiliate with Community Owners (7 Part) Business Alliance®, a.k.a. COBA7®, use Official MHIndustry HOTLINE: (877) MFD-HSNG or 633-4764.

COBA7® Motto = ‘U Support US & WE Serve U!’, & Goal of its’ print & online media = to ‘Not only inform & opine, but to transform & improve our MHBusiness model!’

I.

By 15 September, Return Completed Questionnaires Used to Prepare 27th ALLEN REPORT By 1/1/2016

The 26th ALLEN REPORT, a.k.a. ‘Who’s Who Among LLLCommunity Portfolio Owners/operators Throughout North America!’ per popular acclaim, has been and continues to be, the most widely read and referenced manufactured housing statistical compendium distributed during year 2015, year to date. And did YOU know?

Now that 2015 is more than half over, copies of the voluminous 26th ALLEN REPORT are FREE for the asking, by simply phoning the Official MHIndustry HOTLINE: (877) MFD-HSNG or 633-4764. The usual ‘per copy’ retail price is $544.95.

Now that 2016 is fast approaching, if YOU own and or fee manage five or more land-lease-lifestyle communities (a.k.a. manufactured home communities) and or 500+ rental homesites collectively, you’re eligible for inclusion in the 27th ALLEN REPORT. For a blank questionnaire, simply phone the Official MHIndustry HOTLINE listed above!

LLLCommunity portfolio owners/operators who complete the entire one page questionnaire will receive a complimentary copy of the 27th ALLEN REPORT.

II.

Be Careful What You Read & Believe These Days

Two decades ago, we read in The Journal, how to kill stray dogs in manufactured home communities by feeding them ‘treated’ balloons (No details here, as I don’t desire to perpetuate the loathsome practice). Fortunately, that ‘lesson learned’ was greeted with near universal disdain among property owners/operators.

During the past decade, we’ve endured self-described yet faux manufactured housing journalists, online and in print, renewing the taint of yellow journalism (i.e. ‘presenting little or no legitimate well-researched news’), via thinly veiled, sometimes direct, attacks upon individuals, even national trade advocacy entities. Fortunately, they’ve only tainted themselves. How to know who? Watch for responses, if any, to this cautionary warning.

And of late, given easy access to self-publishing one’s thoughts and experiences online, we’re enduring a spate of sometimes spurious HOW TO guides, books, and narratives penned by individuals as notorious for their business failures and questionable practices as they are for their few successes. How to know? There’re several helpful indicators: 1) Very low price of the published work (Recall the business maxim: ‘High barrier to entry, e.g. high price – oft indicates potentially high value & ROI’); 2) Lack of credible and provable personal credentials; and, 3) reputation among one’s peers in the business.

So, be careful what you read and believe these days! From time to time, I’m called upon or hired, to teach the basics of professional business authoring, trade journalism, and or op/ed (opinion/editorial) writing (They’re three different business genres), as well as self-publishing. In all four instances, I use archived examples of what was described in the previous three paragraphs, to demonstrate ‘What & how NOT to communicate one’s business knowledge and experiences into print and online media.’

Worst examples include a paperback book, 200+ pages in length, TYPESET USING ALL CAPITAL LETTERS. IT’S IMPOSSIBLE TO READ, beyond the first page. Then there’s the HOW TO ‘Get rich quick by buying ‘mobile home parks’. In it, the author erringly describes the use of ‘cap rates’ in estimating income value. For example, he/she pens, a 12% income capitalization rate yields greater value than a 6% ‘cap rate’. Seriously.

If the preceding interests you in ‘writing for publication’, let me know! I’ll send you a FREE plastic Management Wisdom pocket card titled: ‘The Writer’s WRITE Card, where the word WRITE is a five step acronym to better creative writing. And, know we’re looking for manufactured housing and land-lease-lifestyle community – experienced businessmen and women, managers and housing salesmen/women, to pen features, even a column, in future issues of the Allen Letter professional journal.

Furthermore, now isn’t too early for you to mark Monday, 1 August 2016 on your planning calendar – to attend the third annual Writers’ Conference at the RV/MH Heritage Foundation’s Hall of Fame Museum & Library facility in Elkhart, IN. Let me know if you’d like your name placed on the invitation list. Phone the Official MHIndustry HOTLINE: (877) MFD-HSNG or 633-4764.

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